Tag Archives: radian6
What the CEO needs to know about CRM
This post originally appeared on (Relatively) Digital, Lex Bradshaw-Zanger’s personal blog on the world of communications, online and offline. What the CEO needs to know: The change in the communications landscape has made customers more important than prospects In an ever changing communications landscape the role of customer communications or CRM has become more important than [...]
Posted in Digital, HumanKind, Social Media, Strategy
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Also tagged bradshaw-zanger, ceo, crm, customers, lex, lexbz.me, listening, prospects, relatively digital, relativelydigital.com, social graph, social media
